"Carolyn is creative and will be successful in the marketing industry by utilizing her skills in  all areas of Strategic planning, advertising, PR, graphic arts as well as web-based design."

 

             — Adrianna Chung Boyd 

About...

"I have known Carolyn for almost 10 years in both professional settings and as a board member for a non-profit. Carolyn’s creative thinking, expertise, positive (can-do) attitude and drive as a marketing professional makes it an absolute pleasure to work with her. She continually delivers results, goes above and beyond in providing exceptional support and shows genuine integrity and respect in her social media and communications efforts. Carolyn is enthusiastic, personable and is brilliant in the arena of Public Relations. Her strengths in staying up to date on key issues, pro-actively offering solutions and ideas and being adept at all aspects of marketing make her a valuable contributor to any situation or team."

                                   ~Carole Banka, Ph.D

“Carolyn and I worked together at U.S. Financial Management. We collaborated on several human resources/marketing projects. I learned about her strategic planning, leadership skills, organizational talents and her ability to communicate ideas at an executive level. I highly recommend this talented, professional woman. Carolyn is filled with great energy, resourcefulness and creativity”                                                           ~Hazzy Pipo, PHR-CA

"The tremendous value that Carolyn brings to small companies and individuals is her ability to implement corporate processes into a project.  Her background in project management ensures a smooth implementation of the strategies she develops; letting someone like myself focus on the business of getting new clients.  Her creativity fully supports my goals!"            
                         ~ Susana L. Krieger, Insurance Broker
                         www.health-advocacy4u.com 

Why Carolyn? 

Carolyn is a fully bilingual (English/Spanish) and bicultural marketing professional focused on extending the company’s mission goals and objectives through concise and effective marketing & communications strategies.  She strives to build and cultivate business relationships built on quality, respect and trust.  

  • Ability to translate market research and data analysis into actionable and measurable strategic plans. 

  • Skilled at translating complex information into lay terms for different audiences

  • Highly experienced in the use of communications as branding and fundraising tool: advertising, PR and Digital Communications.

  • Media and vendor negotiating skills to optimize the organization’s marketing operations budgets.

  • A solid background in building an organization’s visibility in diverse media (traditional and digital).

  • Clear understanding of cross-functionality and collaboration to meet the organization’s objectives through team member collaboration, coaching and mentoring

  • Focused on accountability with a ‘hands-on’ philosophy, emphasizing in strategic and tactical thinking, problem solving and organization.

Carolyn's bilingual and bicultural perspective have given her extensive experience both, in the Hispanic market and in the local market, in the U.S. and abroad.  Her expertise provides attributes that can clearly be a benefit for any organization: 

  • Versatility, by understanding the necessary processes to create a strong impact through diverse marketing and communication tools.

  • Adaptability, by collaborating with international companies that have provided a unique perspective on business operations throughout her career.

  • Cross Functionality, by working with and for all levels of management and different areas/functions of the companies. 

  • Hands-on-approach, by being capable of working in both strategic and tactical levels.

  • High Learning Capabilities, continuously being trained to understand company's requirements and translating them into a selling product or service. 

  • Multi-tasker, that can identify a set of market opportunities and implement several projects simultaneously.

  • Resourcefulness, by looking for new and creative ways to go beyond the organization's resources.

Marketing and Communications expertise
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